The graphics, templates and materials in this section will help you communicate effectively about your LaunchBox or innovation hub in the context of Invent Penn State and other innovation hubs as you inspire and support entrepreneurship in your community. Each LaunchBox is branded specifically for its community. Visual identity and naming guidelines must be strictly followed for all registered marks.
For questions about branding, trademark and logo use, or language, please contact Ashley Palmer at abp18@psu.edu. For technical questions about the files and functionality or guidance on vendors, please contact David Schroeder at dzs300@psu.edu.
The LaunchBox Visual Identity & Naming Guidelines ensure the LaunchBox brand remains strong and that Penn State can protect this mark.
A collection of approved logos for each LaunchBox. Marks are owned by Penn State and must be issued to you. You may not create or alter your mark.
A collection of LaunchBox icon graphics in various file formats and approved color schemes. The icon must always be used in the context of the complete LaunchBox mark.
Data on activities and outcomes from every innovation hub, which can be used in grant applications, public relations, university development activity, internal assessments and local partnership development.
A brochure highlighting Happy Valley LaunchBox's impact through the stories of those they've served. Files may be used to create your own brochure if applicable.
A 1-page document highlighting Happy Valley LaunchBox's impact through metrics. Other hubs may use this document and insert their own stats.
A brochure highlighting the services and programs offered at Happy Valley LaunchBox. Files may be used to create your own brochure if applicable.
A brochure highlight the impact of the innovation hub program through the stories of those they've served.
A suite of branded materials such as business cards, letterhead, envelopes to be used for formal correspondence, for example, communicating with legislatures, dignitaries or distinguished speakers.
A suite of branded materials such as business cards, letterhead, flyers, envelopes and more to promote your innovation hub professionally.
Use the A2 notecard for invitations to events, personalized messages to partners and sponsors, and to thank participants after events.
Highlight the entrepreneurs and innovators in your ecosystem with the cohort card. Predesigned so you can quickly list the teams and a brief description of what they're working on.
Use this template to inform partners and collaborators about your locations and services.There's also a two-page option.
Have an upcoming event or bootcamp? The promo card is designed to give your audiences all the info they need in a concise format. Share them with collaborators and partners.
Use this invitation to invite partners, stakeholders and community members to the opening of your new LaunchBox.
Us the flyer template to help inform partners and collaborators about your location and services.
Use these posters to communicate your innovation hub's mission, services and partners.
The innovation hub roundtables are quarterly meetings where hub personnel come together to share best practices. Find meeting presentations here. Some meetings have Zoom recordings.
Invent Penn State will help you setup a branded website. This is $5,000 value, but will only cost you $2,500. Please contact us to get the process started.
Invent Penn State will help you setup a branded website. This is $5,000 value, but will only cost you $2,500. Please contact us to get the process started.
Use these headers to begin email marketing to amplify your events, success and to communicate pertinent information. The folder contains an editable Adobe XD file allowing you to add your logo. Mailchimp email templates are available upon request.
These templates provide a consistent image and presentation style while highlighting individual locations.
Use these examples to begin email marketing to amplify your events, success and communicate pertinent information.
Designs to brand your location and increase visibility in your community.
One of the most popular marketing items we have is the banner. They're easy to transport, highly visible and a perfect background for photo opportunities and to brand events.
Use the media advisory to alert media to upcoming events. It should be brief, say who, what, when , where and why, and include contact information.
The media release should read like a news story, written in third person, citing quotes and sources, and designed to be picked up by news outlets. For announcements about Invent Penn State please allow time for Ashley Palmer to review.
Helpful for media events, the designed media release template presents a polished package to your media outlets.
A great handout that can highlight a program, place or theme. Pin them on speaker lapels at events or on people being photographed.
Coffee mugs are an excellent giveaway item that people will use regularly. Give them to bootcamp participants, speakers and place them around your location for high visibility branding.
Give your brand visibility and reward program participants with a shirt that highlights their accomplishment and showcases your program.
Stickers can go on anything and create visibility in the community when placed on laptops or phones.
The LaunchBox endowment presentation can help you close potential donors. This sample can be updated for your prospective donor by request two weeks in advance. Please contact us to discuss if this appropriate for your needs.