Startup Week powered by PNC

The graphics, templates and materials in this section will help you communicate effectively about Startup Week in the context of Invent Penn State, the innovation hubs and your campus, as you inspire and support entrepreneurship at Penn State.

Have Questions?

For questions about branding, trademark and logo use, language, files and functionality, or guidance on vendors, please contact Ashley Palmer at abp18@psu.edu.

Brand Guidelines
Brand Guidelines

Penn State Startup Week powered by PNC’s brand guidelines ensure consistent messaging and a uniform visual identity.

Go to Brand Guidelines Files
Logos

A collection of approved logos for Penn State Startup Week powered by PNC. Marks are owned by Penn State. You may not create or alter the mark.

Go to Logo Files
Digital Marketing
Digital Sign

Promote the featured events by showcasing these digital signs on computer and TV screens on your campus or in your building.

Go to Digital Sign Files
Email Marketing

Use these email headers, footers, icons, and featured images to give your communications a distinct look that's consistent with partners across the University.

Go to Email Marketing Files
Zoom Background

Use these Zoom backgrounds to create uniformity across your events and presenters.

Go to Zoom Background Files
Screen Savers

Use these screen savers to create uniformity across your events and presenters.

Go to Screen Savers Files
Social Media
Facebook

Use these branded Facebook banners and post graphics to promote your Startup Week events.

Go to Facebook Files
X (formerly Twitter)

Use these branded X (formerly Twitter) banners and post graphics to promote your Startup Week events.

Go to X (formerly Twitter) Files
Instagram

Use these branded Instagram post and story graphics to promote your Startup Week events.

Go to Instagram Files
LinkedIn

Use these branded LinkedIn banners and post graphics to promote your Startup Week events.

Go to LinkedIn Files
Editable Social Media Graphics - Canva Templates
Facebook Canva Templates

Use these Canva Templates to promote Startup Week on Facebook.

Go to Facebook Canva Templates
X (formerly Twitter) Canva Templates

Use these Canva Templates to promote Startup Week on X (formerly Twitter).

Go to Twitter Canva Templates
Instagram Canva Templates

Use these Canva Templates to promote Startup Week on Instagram.

Go to Instagram Canva Templates
LinkedIn Canva Templates

Use these Canva Templates to promote Startup Week on LinkedIn.

Go to LinkedIn Canva Templates
Editable Print Materials - Canva Templates
Full Page Flyer Canva Template

Promote Penn State Startup Week to students in your places and spaces. Full page flyers can be handed out in classrooms, put on tables, or on bulletin boards.

Go to Full Page Flyer Canva Template
Half Page Palm Flyer Canva Template

Promote your Startup Week events by utilizing this palm flyer template. There is space for your event URL, QR code to drive traffic to your scheduled event, and you can edit the copy on the back of the flyer to include event details for one or multiple events that your campus/college/unit is hosting.

Go to Palm Flyer Canva Template
General Poster Canva Template

Promote Penn State Startup Week outside of classroom, building or office spaces by placing this 2 ft x 3 ft poster on an easel stand in high-traffic areas. All posters can be ordered through MPC.

Go to General Poster Canva Template
Event Poster Canva Template

Promote Penn State Startup Week events outside of classroom, building or office spaces by placing this 2 ft x 3 ft poster on an easel stand in high-traffic areas. All posters can be ordered through MPC.

Go to Event Poster Canva Template
Featured Events Poster Canva Template

Promote Penn State Startup Week events outside of classroom, building or office spaces by placing this 2 ft x 3 ft poster on an easel stand in high-traffic areas. All posters can be ordered through MPC.

Go to Featured Events Poster Canva Template
Table Tent Canva Template

Place these table tents on tables in communal areas or desks in classrooms and offices.

Go to Table Tent Canva Template
Signage
Teardrop Flag

These teardrop flags are used to place outside of a venue hosting Startup Week events. Flags can be purchased via 4imprint (Item #9620-8-IN-2).

Go to Teardrop Flag Files
Retractable Banners

These banners are most effective when placed in high foot traffic areas, outside of event locations and near stages to be captured as background in photographs. Banners can be purchased via 4imprint (Item #133422-PP-31).

Go to Retractable Banner Files
Yard Signs

For use in high-traffic, outdoor areas. All yard signs can be ordered through MPC. Please ensure you have appropriate approvals to put these up around campus.

Go to Yard Sign Files
Media Relations
Media Release Template

Looking to promote your campus/college/unit Startup Week event? Utilize this media release template to help spread the word to local and community media to increase awareness of your Startup Week event. The Word doc is editable and has pre-written copy to get you started.

Go to Media Release Template
Photos
Photos

Photos from Startup Week for print or digital use.

Go to Photos
Additional Branded Items
Startup Week Thank You Card
Speaker Thank You Card

To recognize and thank your speakers, a handwritten note is always a kind gesture. These Thank You cards were designed to accompany the speaker gift in the physical toolkits but can be used for any speaker that is participating in Penn State Startup Week. Cards can be ordered and printed through MPC.

Go to Thank You Card Files